Dog Food Is Not Bought: Why I Refused to Create My Own Brand

Dog Food Is Not Bought: Why I Refused to Create My Own Brand

I thought it was time to move on to recipes. To reach the practical part, cooking, concrete combinations, and nutritional formulas. But it is not happening—not yet. This delay is not because I do not know the recipes, but because an obstacle appeared that I did not expect on this massive scale.

After my previous column and all the conversations I opened about kibble and industrial food, I received an avalanche of messages and comments. People write to me saying they “no longer give kibble” and that they now buy cooked or raw food. In those sentences, everything becomes visible: a person believes they have changed their dog’s life simply because they changed the commercial product. However, the point is not changing the product. The point is changing the relationship toward responsibility. Therefore, understanding why homemade meals beat store-bought food is essential, as true health requires personal involvement rather than buying a new commercial label.

The Trap of the “Easier Path”: From Kibble to “Fresh” Labels

Over the past year, more products have appeared than ever before. The dog food market is literally exploding. Whenever someone begins to speak the truth about kibble, the market immediately offers a new version of the same old story. It is no longer just “a bag of kibble.” Now it is labeled as “fresh,” “cooked,” “raw,” “human grade,” “chef made,” or “farm to bowl.”

Once again, owners face a label, advertising, and the act of buying instead of practicing genuine responsibility. People feel better because they believe they have done something big. In reality, they have simply moved from one manufacturing industry to another.

The problem is not only what the dog eats. The problem is who controls the path of that food. When you buy commercial cooked or raw meals, you buy food that has passed through mass production, chemical packaging, cold chains, storage, transport, and sales. One single interruption in that chain, one mistake, or one faulty batch, and the consequences become enormous. Industry operates on an industrial scale, and so do its errors.

The Risk of a Long Supply Chain: Why Industrial “Cooked” Food Can Be Dangerous

This systemic vulnerability is why massive lawsuits are being conducted worldwide against dog food manufacturers. When something goes wrong, it goes wrong collectively. These are not isolated problems; they are tragedies that affect waves of owners at once. Only then do you realize how powerless the phrase “freshly cooked” on a plastic label is against the reality of a long logistical chain.

People say, “But it is cooked, it cannot be dangerous.” It can—very much so. Cooked food spoils, becomes contaminated, and can be stored improperly. It can lose its cold chain or sit at the wrong temperature. It can look perfect, smell good, and still be lethal. All it takes is a single point in the logistical chain to fail for harmful bacteria to develop. These pathogens gradually destroy the microbiome, multiply excessively, and create chronic problems from which there is no return. This fragile delivery chain shows why homemade meals beat store-bought food when it comes to basic biological safety.

Dental Hygiene in Dogs: Why a Bone Is Better Than Any Toothbrush
German Shepherd: Is There a Solution for Hip Dysplasia?
How to Get a Dog Used to a Cat: The Secret Is Not Training, but Your Authority
Workers managing commercial boxes in a large warehouse showing the long logistics chain and why homemade meals beat store-bought food with absolute pureloveandharmony

Every single stop in a massive commercial supply chain introduces a potential risk of contamination or failure for store-bought dog food

Why I Will Never Have My Own Dog Food Brand

No one can do better for your companion than you. No brand, no commercial “chef,” and no marketing company can assume responsibility better than an owner.

What surprised me most was how many companies called me to advertise food, promote brands, or become the face of someone else’s formula. Many invited me to help create recipes to build the “best cooked food on the market.” Some even enrolled in my school with the sole goal of launching their own dog food businesses because the market appears to be a perfect financial opportunity.

However, after a single serious meeting, people realize the heavy reality. They understand that it is an enormous risk. Regardless of the financial model or potential profit, the emotional risk is not worth the investment. When you make food for dogs, you literally hold someone’s life in your hands. If you make a mistake, the consequence is a funeral.

I will not create a food brand, nor will I promote anyone’s commercial food. I refuse to participate in an industry where one oversight can kill someone else’s dog. My mission is not to profit from another person’s concern; my mission is to awaken people.

⬇️⬇️⬇️

FREE LIVE MASTERCLASS

A Vision of a World Without a 500 Billion Dollar Empire

The dog food industry is a global empire worth over 500 billion dollars. Imagine that money remaining in people’s pockets instead. Imagine owners having knowledge, security, control, healthier dogs, fewer veterinary visits, and less suffering.

A dog was not given to us so we could feed consumerism and the greed of the world. A dog was given to us so that through it we might learn what real care means. Next time, and only next time, I will speak about recipes. I will explain how to cook for a dog properly and professionally, how to balance meals, and how to accomplish a stable nutritional routine. But first, we must all admit one thing: there is no perfect store-bought food. There is only perfectly accepted responsibility. To explore more about how sourcing fresh, living ingredients at home rebuilds your dog’s vital systems from the inside out, read our holistic nutrition guidelines.

See you next time.

At Sasha Riess, we look past commercial labels to honor the unique biological blueprint of your companion. True health requires addressing the subtle internal patterns that create lasting vitality and pureloveandharmony. Discover the customized path to your dog’s longevity:Linktree Sasha Riess

 

View this post on Instagram

 

A post shared by Sasha Riess (@sashariess)

Invisible Enemies in the Apartment: How Technology Changes Your Dog’s Biology

Invisible Enemies in the Apartment: How Technology Changes Your Dog’s Biology

Life for a dog in an apartment brings challenges that we rarely think about. In completely artificial conditions, the potential for the natural development of the microbiome almost does not exist. Your dog lives in an environment that is miles away from what its biology was designed for. While we focus on the color of the leash, their brain is under constant stimulation from factors we do not even notice. Therefore, understanding how wifi radiation affects dogs is essential because dog health in the modern age directly depends on recognizing these invisible environmental influences.

Wi-Fi: Frequencies That Never Stop

One of the most dominant factors in every apartment is the Wi-Fi signal. Although many people on platforms like TikTok present themselves as experts, very few mention the impact of electromagnetic radiation on animals.

We have become accustomed to wireless internet, but we forget one key fact: the physiological resistance of humans and dogs is not the same. The difference between what a human can tolerate and what a dog can tolerate is tenfold in favor of humans. What is a mild background frequency for us can be a constant, grinding pressure on a dog’s sensitive nervous system. This severe biological vulnerability highlights exactly how wifi radiation affects dogs on a daily basis in confined urban spaces.

⬇️⬇️⬇️

FREE LIVE MASTERCLASS

The Brain in a State of Constant Alert

When a dog lives in these unnatural conditions, its brain is constantly stimulated. Wi-Fi signals directly influence vital bodily functions, and the lack of a natural microbiome in sterile apartments further weakens their defenses.

Dog health is not only a matter of walks and food; it is also a matter of the environment in which their biology struggles daily with technology that overwhelms it. This persistent neurological strain shows how wifi radiation affects dogs by trapping their nervous systems in a state of continuous, low-grade hypervigilance.

How to Overcome Allergies in Dogs: Food You Would Eat Yourself
Parvovirus: How to Restore the Body Holistically

 

A calm dog sleeping peacefully in a safe natural environment demonstrating pureloveandharmony and balanced health

True canine health requires a mindful home environment where technology does not overwhelm animal biology.

Creating a Safer Technological Environment

Understanding these factors is the first step toward creating a safer home. We may not be able to switch off the modern world entirely, but we can become aware of the heavy burden that our technology places on their small bodies.

To explore more about how managing environmental stressors, restoring internal vitality, and protecting natural biological routines supports your companion’s development, read our holistic wellbeing guidelines.

.

At Sasha Riess, we look past modern convenience to protect the authentic biological blueprint of your companion. True vitality requires shielding their sensitive systems from unseen stress to achieve pureloveandharmony. Discover how to balance your dog’s urban environment: Linktree Sasha Riess

What If The Dog Was Never The Problem?

👉 Follow our Facebook page and never miss our latest articles, news, and updates.

 

 

View this post on Instagram

 

A post shared by Sasha Riess (@sashariess)

Why Rice Is a Poor Choice and Organ Meat Is “Gold” in Your Dog’s Bowl

Why Rice Is a Poor Choice and Organ Meat Is “Gold” in Your Dog’s Bowl

When the question arises whether a dog can eat cooked organ meat and rice, the answer is clear: not in that way. Within the Pure Love and Harmony Wellness formula, which we have been developing for years, there is no place for wheat, corn, or even cooked rice. The reason is simple.

Carbohydrates eventually break down into glucose molecules, which can create serious metabolic strain and contribute to chronic allergic reactions. Therefore, understanding why fresh organ meat is healthy for dogs—and why cooked grains fall short—is foundational to reversing chronic inflammation.

The Myth of Cooked Rice

Rice can be part of a dog’s diet, but not in its cooked form. A dog can digest plant proteins only when they are fermented. Through fermentation, rice, beans, or soy can be transformed into proteins and cheese-like substitutes that may form up to fifty percent of the meal.

Without that specific biochemical process, cooked rice is simply a source of sugar that burdens the dog’s organism. This glycemic overload illustrates why starch-heavy commercial foods cause issues, and why fresh organ meat is healthy for dogs because it supplies ancestral nutrients without the glucose spike.

Organ Meat Versus Steak: What Is “Styrofoam” and What Is Food

Many owners make the mistake of thinking that a clean filet or steak is the highest quality part of meat. The truth is very different. Compared to liver, heart, or kidneys, a regular beef steak is like “styrofoam”. It contains almost nothing that a dog truly needs.

Organ meats are nutritionally superior because they are packed with essential minerals and vitamins that pure muscle meat does not provide. In nature, animals eat the organs first, not the muscles, because instinctively they know where the real nutritional power lies. Knowing why fresh organ meat is healthy for dogs reshapes your raw feeding strategy, guiding you to prioritize systemic vitality over human aesthetic preferences.

Protocol for Anal Glands A Holistic Path to Healthy Skin: From Microbiome to Homeopathy
How to Choose the Best Dog Grooming Scissors: The Truth the Internet Cannot Sell
A close up of chopped organ meat rich in vitamins to express pureloveandharmony and ancestral dog health

Finely chopped organ meat like liver and kidneys provides the concentrated, bioavailable minerals that pure muscle meats lack.

Prioritizing Mineral Power Over Visual Appeal

If you want your dog to receive the highest nutritional value, focus on the bioavailable minerals found in internal organs rather than on the visual appeal of clean muscle meat. When you match cellular needs with natural biochemistry, the body achieves homeostasis.

To explore more about how freshly prepared, raw meals and natural enzymes restore internal balance, read our holistic nutrition guidelines.

At Sasha Riess, we look past commercial labels to honor the unique biological blueprint of your companion. True health requires addressing the subtle internal patterns that create lasting vitality and pureloveandharmony. Discover the customized path to your dog’s longevity: Linktree Sasha Riess

What If The Dog Was Never The Problem?

👉 Follow our Facebook page and never miss our latest articles, news, and updates.

 

 

 

View this post on Instagram

 

A post shared by Sasha Riess (@sashariess)

Your Dog’s Illness: A Consequence of Your Unresolved Stress?

Your Dog’s Illness: A Consequence of Your Unresolved Stress?

When you are faced with a diagnosis in your dog, you usually look for the cause in food, genetics, or external factors. However, within the holistic approach, Sasha Riess raises a difficult question: Is your dog’s illness actually a manifestation of your inner unrest?

A Retrospective That Reveals the Truth

If your dog was diagnosed with an illness in January, it means that its organism had been under unbearable pressure for at least a year before that. During that time, it was “collaborating” with your energy, absorbing every piece of your suppressed stress.

Ask yourself honestly:

  • What was happening in my life a year before the illness appeared?

  • What was my mental state six months before the first symptoms?

  • What weight was I carrying within myself while my dog was faithfully observing me?

 

 

“Don’t do it, I’ll do it for you”

A dog in the family often takes on the role of a child. It senses your mental imbalance and emotional blocks before you are willing to acknowledge them yourself.

Through its unconditional loyalty, the dog unconsciously takes on your burden, as if saying: “Don’t suffer, I will do it for you.”

The physiological decline of the dog is often the final signal from its organism, which can no longer endure the pressure of your unresolved stress.

Your dog’s impaired health is not only a biological process, but also your opportunity to awaken and heal yourself, so that you can save it.

When a Dog Becomes a Hostage of Our “Love”: The Price Pets Pay

 

To discover more about how emotional alignment, balanced lifestyle, and authentic energy restore internal balance, read our canine wellbeing guidelines.

At Sasha Riess, we look past commercial labels to honor the unique biological blueprint of your companion. True health requires addressing the subtle internal patterns that create lasting vitality and pureloveandharmony. Discover the customized path to your dog’s longevity:Linktree Sasha Riess

👉 Follow our Facebook page and never miss our latest articles, news, and updates.

 

 

 

View this post on Instagram

 

A post shared by Sasha Riess (@sashariess)

Dog Training: Why Does Your Dog Choose Food From the Street Instead of You?

Dog Training: Why Does Your Dog Choose Food From the Street Instead of You?

Does taking food from the street simply mean that a dog wants attention? The answer is not simple, because this behavior can have two completely different contexts. On one hand, it can be a cry for attention. On the other, it is a clear sign that you are not interesting enough to your dog.

Effective canine focus training methods begin the moment you understand that you are not competing with the food itself, but with thousands of years of survival instinct.

Food as the Essence of Life

You cannot defeat food on the street through prohibition alone. For a dog, food on the ground represents the essence of life. The dog is a natural opportunist—a being that will eat whenever the opportunity arises.

When you see a dog vacuuming everything in front of it, you are witnessing the expression of its most basic evolutionary traits. The dog is perfectly present in the moment. However, the true underlying problem is that it is present with the piece of food on the pavement, not with you.

Why Are You Not the Center of Its World?

The main reason a dog looks at the ground instead of at you during walks is a lack of engagement and active stimulation. If you are not interesting enough, the dog will naturally seek its own entertainment in the smells and tastes on the pavement.

When a dog actively looks at you and follows where you are going, it physically has neither the time nor the space to search for scraps. Implementing interactive canine focus training methods ensures that your dog’s attention remains locked onto your movements rather than drifting down to the street.

German Shepherd: Is There a Solution for Hip Dysplasia?
Dog Cosmetics: The Problem Is Not Bad Intent, but Lack of Knowledge

 

A dog looking up attentively at its owner during a walk illustrating pureloveandharmony and positive canine focus training methods

When your communication is engaging, the dog physically has no time or interest to look for street scraps.

The Key Is Social Communication

When will a dog stop picking up crumbs? It stops when you clearly communicate through your daily social relationship that you are the reliable leader who is fully capable of providing resources. Dog training here comes down to building mutual trust and clear authority.

The dog must learn that the strongest psychological stimulation and the safest source of resources are found directly in you. Only when your communication becomes stronger than its opportunistic instinct does the street stop being an „all-you-can-eat buffet.“ To explore more about how understanding deeper canine signals, shared energy, and natural interactive routines supports your companion’s development, read our holistic communication and behavior guidelines.

At Sasha Riess, we look past simple obedience to fix the foundational bond between you and your companion. True behavioral balance requires building deep trust so you can walk together in absolute pureloveandharmony. Discover our natural leadership principles today:Linktree Sasha Riess

What If The Dog Was Never The Problem?

Recommended readin:

Judging Others: The Path to Your Own Loneliness

How to Overcome Allergies in Dogs: Food You Would Eat Yourself

 

 

View this post on Instagram

 

A post shared by Sasha Riess (@sashariess)